Category Archives: News

Students challenge perspectives of Cornish tech sector at Agile on the Beach

Agile on the Beach were delighted to display Falmouth Students work at this years conference who have been working on a project to challenge the perspectives of the tech sector here in Cornwall.

The work is the outcome of a collaboration project between Software Cornwall and Level 2 Falmouth University BA(Hons) Graphic Design students to brand and promote Cornwall as the UK’s Silicon Valley

The short video provides an array of the work produced by students as part of their degree course as a collection of initial ideas for branding and advertising, challenging perceptions of the sector and identifying innovative and distruptive ways to help raise the awareness and image of the growing and diverse tech community in Cornwall.

Branding Digital Cornwall

Software Cornwall hope to secure funds and work collaboratively to take the project further.  If you would like to collaborate or get involved with the next stages of the project please contact

Thanks from our community go to Lecturer Darren Whittington for his lead on this innovative project and to the students for their brilliant and inspiring work.

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Media Content, Blogs and Photos 2016

Thank you to everyone who has shared their media, notes and reflections of Agile on the Beach 2016

We will collate as much of this content as possible here for you to view and to help make it accessible to the broader community

if you have content you wish to share please email and we will post as much as possible.


Further videos will be released in batches over the coming months.

Agile on the Beach you tube Channel :


Keynote – Linda Rising

Video : Linda Rising 2016 Keynote

Linda Rising Keynote Slides


Rebecca Parsons

Keynote Rebecca Parson, CTO Thoughtworks

Video Rebecca Parsons Keynote


View more slides and videos from Agile on the Beach here

Software Delivery Track Videos posted 6/12/17


Tweetreach 2016 Report PDF TweetReach_agileotb2016

Over 1500 tweets again this year over 3 days, with a reach of 632k and 2.5mil impressions, an amazing level of interaction, sharing and collaboration, thank you all!


You can find the official photos for the conference

Photos 2016

or on our Facebook page please do feel free to use these professional photos, please do give a credit/link to , it is much appreciated.

Thanks to Toby Weller our photographer for capturing Agile on the Beach again this year

Thanks to all who have shared their photos this year, we will collate and share some of these, or you can find these under the #agileotb hashtag via please feel free to send dropbox/gdrive links to Belinda if you wish to add to the collection!

Blogs and articles

Thanks to all who have taken the time to write up their notes, thoughts and learning from agile on the beach, we will list these below, please do send to Belinda if you have content you wish to be added

Thanks to Dan Bryant from InfoQ for covering the event

Kainos Blog – High Tide Reflections of Agile on the Beach 2016 –

Blog by Becky Shaw, Project Manager

Gez Smith Video Blog Day 1 –

Gez Smith – Video Blog Day 2 –

Manifesto (@ManifestoLondon)
A packed first day at @Agileonthebeach! Here are 6 things we learnt… #agileotb

Manifesto Blog Day 2

Agile on the Beach Press Release

Software Cornwall – Disrupting Tech in Cornwall Video


Presentations will be added where received from our speakers to the 2016 line up page

2016 Slides & Video – Archive

speakers please send your links/slides to

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Delegate 2016



We look forward to seeing you at Agile on the Beach 2016.  Please find below some information, please read this carefully. It contains comprehensive information to assist delegates participating in the Agile on the Beach conference 2016. All information is correct at 24/8/16.




University of Falmouth

Performance Centre
Penryn Campus
Treliever Road
TR10 9FE
T: 01326 253451


Claire Eason-Bassett
Conference Office
Ground Floor, Performance Centre
Penryn Campus
T: 07967 824493



A contact and information point will be situated in the ground floor of the Performance Centre building and will be staffed throughout the conference.


Penryn Campus is shared between the University of Exeter and Falmouth University and is located near the lively waterfront town of Falmouth in Cornwall. The Campus has been designed to match the expectations of students in the 21st century and is equipped to deliver the very best in learning and teaching facilities and houses state-of-the-art science laboratories, photography, media and design facilities. The Campus represents an exciting time to be living and studying in Cornwall. With a rapidly growing economy fuelled by investment from business and government, the county is enjoying its renaissance. Cornwall has a huge amount to offer students, including a fantastic student lifestyle in a friendly and energising environment with plenty of opportunities for sporting and outdoor activities.





Breakfast is provided at the conference venue, see below.

Please do visit the Agile on the Beach website for special deals on local accommodation.


The below websites also have accommodation search facilities.  &


Getting to the Penryn Campus, for directions visit:


  • Take the A30 west from Exeter until you reach the A39 sign-posted Truro
    • Drive through Truro following signs A39 to Falmouth
    • Follow the A39 towards Falmouth until you come to the Treliever roundabout where you will see signs to the Penryn Campus
    • At Treliever roundabout take the first exit and the Campus is on the right

Please note: We advise that satellite navigation systems are not used to locate Campus. Please follow signs for Penryn Campus.


National Express coaches stop in Penryn and buses U1, 2, 41 and 88 run from Falmouth Moor, via Penryn, to the University.

For timetables contact National Express:
Tel: 08705 010104 or visit

For bus services within the southwest visit


Penryn has its own train station stop on the Maritime Line branch. The Maritime Line can be joined at Truro train station. There are frequent direct services across the UK to Truro. At Truro, change to the Maritime Line branch service to Falmouth and alight the train at Penryn station. The station is about a twenty minute uphill walk from campus.

For timetabling contact National Rail Enquiries: Tel: 08457 484950 or visit


The closest airport to the campus is Newquay and is approximately 40km from Penryn. Car hire and taxi services are also available at Newquay Airport. If using public transport you will need to take a bus from the airport to Newquay and then another bus to Penryn. A typical total journey time is 1.5 to 2 hours.

For hire car information visit  For public transport connections visit

If you are coming to the conference by air, please let us know (email when you are due to arrive/depart and we will try to co- ordinate shared transport across to the campus.



The taxi companies listed here are provided for information only and are not recommendations of the event, Falmouth University or the University of Exeter.

Abacus: 01326 212141
Able Cabs: 01326 373007
Century Taxis: 01326 212000
Checkers Taxis: 01326 212127
Falmouth & Penryn Radio Taxis: 01326 315194



There will be two free shuttle coaches running from the Falmouth to the Performance Centre on Thursday and Friday morning, with 4 stops en-route- please identify your nearest stop: Please note times are approximate, be early!

7:25 Leaving Event Square

7:30 The Falmouth Hotel

7:35 The Moor

7:45 Penryn Railway Station

7:50 Arrive at the Performance Centre

8:05 Leaving Event Square

08:10 The Falmouth Hotel

08:15 The Moor

08:25: Penryn Railway Station

8:30 Arrive at Performance centre

The return journey (which will stop at the pick up points) will leave the Performance centre at 5pm and 5.45pm.

Please note: these buses are supplied as a courtesy, if you miss them you need to get yourself to the venue at your own cost.




Pay as you leave parking barrier system and standard prices can be found here: parking


Disabled parking facilities are available on campus. Please follow signage as you arrive on campus.



The fire alarm sounds immediately if any glass call point is broken in any of the zones of the campus. In the event of the alarm sounding, all occupants must evacuate the building. Fire marshals will be responsible for overseeing the evacuation and additional helpers will guide all occupants in the halls to exit doors and assist with the evacuation. Once the halls are cleared, persons are not to be allowed back into the hall until the fire wardens give consent.


Smoking is not allowed in any of the campus buildings. Smoking on the campus is only permitted outdoors in designated smoking spots.



All property found should be handed to the conference information point in the Performance Centre where it will be recorded, passed onto the university and retained for six months by the University. If, after six months, no claim in respect of that property has been made by any person, the University shall consider the property has been abandoned and shall receive the rights to offer that property for sale.


Tea and coffee and water will be provided throughout the conference. Non-dairy and caffeine free alternatives will also be offered.


Breakfast is provided at the conference venue and will be served each morning from 7:15 to 9:00, please note breakfast can get busy so please leave yourself enough time to arrive and register. Breakfast baps will include a vegetarian option. The conference will commence at 9am.


Back bacon, house made fennel & pork sausage, beef tomato, parsley, A&M breakfast sauce, brioche & house-made hash-brown side


Roast field mushroom, oat & bean sausage, beef tomato, parsley, A&M breakfast sauce, brioche & house-made hash-brown side (v)


This year we will be operating a ‘festival food’ offering and delegates can choose their meal from four different caterers offering a variety of menus.

Please note: this is operated on a ‘first ordered first served basis’ as each caterer has a maximum amount they will serve. Also, choices cannot be changed once ordered.

Menu choices:

Shellfish Pig

  • Slow cooked smoked Primrose Herd pulled pork shoulder in our Cornish Rattler, maple and fennel glaze. Served on a Baker Tom Brioche roll with smoked Monterey Jack cheese, sweet pickle and a garlic crackling stick. Served with sides of roasted garlic and apple slaw and balsamic mixed leaves.
  • Fresh Cornish Mackerel seared in lime butter and served in a Baker Tom Brioche Roll with balsamic pickled beetroot and horseradish cream. Served with sides of roasted garlic and apple slaw and balsamic mixed leaves.

Angus & Mitchell

  • Beef and Rarebit sub

Beer braised beef, smoked cheddar rarebit, port-pickled red cabbage, parsley, wholemeal sub roll

  • Cauli Cheese Sub (V)

Roast cauliflower, smoked cheddar rarebit, port-pickled red cabbage, parsley, wholemeal sub roll

At Home

  • Goan fish curry with mango, banana and pineapple both with rice and chapatti.
  • Caribbean chicken curry with mango, banana and pineapple both with rice and chapatti.

Kerno Forno

  • Cornish salami Pizza
  • Roast chicken and sundried tomatoes on a pesto base Pizza
  • Veggie mix up – artichokes, peppers, mushrooms, onions and sweetcorn Pizza (v)

Choices must be pre-ordered, which can be done via HERE

If you have dietary requirements that are not catered for amongst these menu’s please email us (if not already done so) at and a special meal will be prepared for you, please do so by Friday 26th August.



Pasty & Pint!

Join us on Wednesday 31st for our ‘Pasty & Pint’ . This is being hosted in the town of Falmouth, at ‘The Poly’, 24 Church St. From 7pm until 10pm. Enjoy a proper Cornish pasty and a pint on us! Cash bar thereafter.

The Poly is easy to find on the main stretch in the town centre and is walkable from the hotels in town:

Please note this venue is not wheelchair accessible- please get in touch should this cause you an issue.


Beach Party

Every year we welcome our delegates to the beautiful Gylly Beach for a laid back beach party from 7pm-11pm. This year we will have a beach BBQ, vegetarians will be catered for. Your first drink is on us and a cash bar thereafter. The BBQ is being freshly cooked therefore the food will be served in ‘waves’ to ensure no one queues for too long, food will be served from 7-9.30pm, with some nibbles provided.

The beach is a short walk from Falmouth Town Centre.

There will be two free shuttle coaches from Penryn leaving at 7pm, which will pick up from two stops in town shortly after.


7:00 Leaving Penryn Railway Station

7:10 The Moor

7:15 Event Square

7:20 Beach Party-Gylly Beach


7:20 Leaving Penryn Railway Station

7.30 The Moor

7.35 Event Square

7.40 Beach Party – Gylly Beach

Return shuttles: Leaving Gylly beach

10:30, 10:45, 11:00, 11:15

Please note: times are approximate. These shuttles are provided as a courtesy and are on a first come first served basis. The venue is easily walkable from the town centre and beachfront hotels.

If you are staying on the Friday night as well join us for our Boat Party! Enjoy a fantastic locally sourced picnic on the boat washed down with some fizz. Tickets are £28 Per person and can be booked HERE or via the AOTB website. You will be sent further information on purchasing your ticket.



These are located in the conference space and will be sign posted.



Wi-fi Access code will be issued on the day.



Schedule and Brochure

When you arrive at the Performance Centre, please come to reception on the ground floor and register. All speaker profiles are included on the conference website and are available on the app.


All conference details, delegates, sponsors and speakers are detailed on the event app Whova, the event code is AOTB16.


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Things to do in Cornwall during your visit

Cornwall 365 have kindly put together a guid of activities for events and places to visit while you visit Agile on the Beach

Cornwall is buzzing with events and activities – and just because the summer is nearing its end, it doesn’t mean the fun is over!

Read on for a selection of some of the lovely stuff happening in the Truro and Falmouth area, from top-notch theatre to beautiful sub-tropical gardens, music, castles and film.

Download PDF Cornwall 365 Top Picks for Truro and Falmouth August Bank Holiday – 4th Sept


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Tidal wave of tech visitors set to hit Cornwall

News Release

Tidal wave of tech visitors set to hit Cornwall

Cornwall gets ready to welcome delegates to global tech conference Agile on the Beach

Cornwall is getting ready to host one of the world’s most popular conferences in a specialist field of business and project management – Agile.

Agile on the Beach 2016 is now fully booked with 350 delegates arriving in Penryn for the two day event on 1 and 2 September.

The conference, now in its sixth year, features 55 expert speakers, presenting 50 sessions during the two day conference plus three evenings of socials and entertainment including a beach party and a chartered boat trip around the Fal estuary.

The event will host many from the local tech community including speakers from Cornish companies Bluefruit, fffunction and Headforwards, however, more than half will be visitors to the county.

Agile on the Beach co-founder and organiser Toby Parkins and director of local business Headforwards said: “The growth of Agile on the Beach has been phenomenal. It has become a highlight of the year for many in the local community and attracts many of the UK’s leading software development teams to visit year on year.”

This year’s keynote speakers are two women leading international research and practice in Agile, with Dr Rebecca Parsons and Dr Linda Rising both flying in from the USA.   This year the event has again attracted international private sector sponsors including Sky and CDK Global, and welcomes a host of speakers and sponsors from across Europe.

Attracting a broad audience with business owners, marketing professionals and team leaders speaking and attending.  With five tracks it reaches beyond the use of agility within the technology sector and explores its broader adoption across sectors and organisations.

Belinda Waldock, marketing and communications lead for Agile on the Beach and author of Being Agile in Business, said: “We’re very proud of our conference, it has put Cornwall’s tech sector at the heart of the global agile community.  We are delighted to host this unique event that showcases the strength and diversity of the international community and its work here in the county”

Details for 2017 are set to be announced at the conference with a move to the earlier calendar date of 6-7th July. Click to book

For a full programme of speakers and events please click here


Press release distributed on behalf of Agile on the Beach by Agile PR. For more information, please contact Rachel Picken,, 07989 695522.

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Social Gatherings 2016



For Agile on the Beach 2016 we will have 3 evening social gatherings alongside the 2 days of conference sessions.

2015-09-07 17.46.2331 August – Wednesday Evening – Pre Conference Pasty and a Pint Night.

If you are arriving on the Wednesday please join us at our pre conference meet up.  A great chance to meet the team, speakers and other delegates and enjoy a proper cornish pasty supper and drink.

This years pre conference gathering will be held at The Poly, 24 Church St, Falmouth, TR11 3EG

Entry is included to the pre conference gathering for all speakers, sponsors and delegates attending the Agile on the Beach conference


AgileBeachParty14_621 September – Thursday Evening – Beach Party on Gyllyngvase Beach

The Agile on the Beach Party is held on Gyllyngvase Beach, Cliff Road, Falmouth TR11 4PA.  The party will be hosted in a fabulous stretch marquee pitched on the beach with music, food and a cash bar.

Entry is included to the Beach party for all speakers, sponsors and delegates attending the Agile on the Beach conference

smf-st-mawes-castle2 September – Friday Evening – Retrospective Supper and Boat Trip (Leaving at 7.30pm) – TICKETS ON SALE – LIMITED NUMBERS AVAILABLE

This year we will be hosting our Retrospective while sailing on The Duchess of Cornwall.  With a complimentary drink and buffet you can join the Agile on the Beach team and speakers on a cruise around Falmouth Bay.  A cash bar will also be available.

Tickets for this trip are limited and can be purchased for £28 each.  To book your tickets to the Retrospective Sailing Buffet please click here

Price includes boat trip, buffet and a welcome drink, a cash bar will also be available.  Departs 7.30pm at Prince of Wales Pier just off High Street TR11 3DF

duchessThe Duchess of Cornwall is the Flagship of the FalRiver fleet Launched In 2008, the brand new wooden ferry was built by Cockwell’s Modern and Classic Boatbuilding of Penryn.  This 59 ft ferry was constructed out of wood using traditional methods and materials and has capacity for 100 guests.

Please feel free to contact us

SOCIAL SPONSOR If you would like to join us as hosts of one of our social gathering sponsorship opportuities are available.  Please email Claire at


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2016 Slides & Video – Archive


Submit to speak at Agile on the Beach 2017 – click here for more information

2016 Line up – Slides and Videos (work in progress) – bold have slides/video links

2016 Schedule and Brochure PDF Download

5 Tracks – Software Delivery, Teams & Practices, Product Design & Management, and Business, as well as a bonus track of 4 double workshop sessions.

2016 Keynote : Dr. Rebecca Parsons, ThoughtWorks’ Chief Technology Officer and Director of Agile Alliance.  Video Rebecca Parsons Keynote

2016 Keynote: Dr Linda Rising, internationally known for her work in patterns, retrospectives, influence strategies, agile development, and the change process. Video : Linda Rising 2016 Keynote    Linda Rising Keynote Slides

Video : End of conference Panel Discussion and Close

IMG_5420Software Delivery Track

All videos for this track are now uploaded and slides where received from our speakers.

Mega Early Bird Ticket Discount for 2017 ends 31 December 16
2017 Call for Speakers closes 4th Jan 17




view sessions

IMG_5481Agile Teams & Practices


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IMG_5525Agile Business Track

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IMG_5518Product Design & Management

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IMG_5508Bonus Track

There will be 4 bonus interactive workshops this year at Agile on the Beach, all double sessions

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Follow us on Twitter @agileonthebeach, facebook or subscribe to our email news for the latest updates


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Bonus Doubles 2016

2016 Line up  ::  Software Delivery Track   ::   Agile Business Track   ::   Agile Teams and Practices Track   ::   Product Design and Management Track    ::   Bonus Doubles Track

Bonus Double Sessions

There will be 4 bonus interactive workshops this year at Agile on the Beach, all double sessions


RobertChatRobert Chatley
Develogical Ltd / Imperial College London
Education for Engineers

Interactive workshop (no computer)
Double session
Level : Intermediate
How can we best design education programmes that prepare students to be effective software engineers in the modern world? What do they need to learn? How can we teach these things? Can we use the same principles to develop effective training and development programmes for professionals?

We will present how we applied principles and tools from agile methods to a university software engineering course – what worked and what didn’t.

We will draw on the expertise and experience in the room to discuss the most important things for people to learn to work effectively in software development, and then try to design new possible course structures to address these.

Many university degree programmes provide students with a solid grounding in the theoretical basis of computing, but it is difficult in a university environment to provide training in the types of software engineering techniques and practices, such as agile methods, that are commonly used in industrial development projects. There is typically a large gap between theoretical knowledge and practical experience.

In this session we will present how we have developed a programme that aims to bridge this gap, providing students with practical experience of relevant skills for industrial software engineering careers. We will give examples from courses at both Imperial College and Oxford. We are aiming to create courses that are practical and industrially relevant, but built on the fundamentals of computer science and rigorous engineering.

The first part of this session will be a talk giving some reflections on trying to improve the quality of a university course. Taking inspiration from modern ideas on lean and continuous delivery, we tried to adapt the course to provide higher quality learning, and give more value to the time the students spent studying. Universities are traditional organisations with long histories of doing things a certain way, and so whilst we had a lot of freedom over the content of the course, changing the format and the delivery methods was a lot harder.

We applied principles and tools from agile methods, aiming to increase the value of the time the students spent studying by providing feedback and learning in smaller batches, aided by automation. On a practical level, we will discuss the use of version control, automated testing, automated build and continuous integration for student exercises, and the effects that this has had. We will also discuss our attempts to teach the value of continuous delivery in larger student projects, the problems we have had with this, and ideas for future improvements.

We will introduce the technique of Reverse Instructional Design, and change to a workshop phase. We will also discuss applying agile techniques and systems thinking to the design of the educational experience.

We will draw on the expertise and experience in the room to discuss (in small groups) the most important things for people to learn to work effectively in software development, and then try to design new possible course structures to address these using the techniques described. To finish we will compile the outputs from the groups.

Robert is a visiting lecturer in Software Engineering at Imperial College London, and at the University of Oxford. Commercially Robert works as a consultant, coach and trainer with a focus on agile development.

Robert’s previous experience includes working at Google, where he was an engineer on the team responsible for their Tv Ads product. He also acted as an agile coach and conducted training in agile development in Google’s offices throughout the EMEA region. Before joining Google, Robert worked as a technical lead at Kizoom, one of the earliest companies in the UK employing XP at scale. He has chaired the XPDay conference, and acted as programme chair for the SPA conference. Robert holds an MEng degree in Information Systems Engineering and PhD in Software Engineering from Imperial College London.




mikerawlingMichael Rawling
How to bring your personas to life without needing an exorcist…

Interactive workshop (no computer)
Double session

Are User Personas haunting you? Does your team have trouble using personas because as they seem too intangible? In practice unbelievably unrealistic: insubstantial, unhelpful and eventually ignored? Your project maybe haunted by ghost personas! Lost, walled up behind a stack of documentation, technically now just a whisper in your conscience, a glimpse of users in a corner of your eye…irrelevant…crying for usability where no one can hear them?

User Personas really help ground product teams in genuine data, freeing them to have productive user-centric conversations with stakeholders that shift away from debating personal opinions into decision-making, based on proven user research – but personas can be quite hard to assemble realistically: almost seeming like a Dark Art. In todays Lean and pressured environments they often get created too quickly on a shallow basis from vague data or stakeholder opinion, leading your product in entirely the wrong direction.

Continuing an ongoing theme, Mike Rawling, a ux veteran of many apocalyptic projects, will share the latest user research techniques being used today, combined with tried and tested experience of how you can work with personas in a pragmatic way that fits into the world of digital development – without compromising either UX or your XP, Agile or Lean principles.

Attendees will come away from this session with an understanding of qualitative user research and be able to revive their User Personas in your Agile/Lean/XP process so they continue to serve as a useful reference for you, your team and stakeholders throughout the life of your product. The session will end with awards including most life-like persona of the day!

Cleanse your product of ghost personas!

Michael Rawling is the Lead Product UX at Unruly Media, a social media video company.

Mike’s professional experience in UX and UI development dates back to 1998 and since then has explored new ways of more effectively realising the massive potential that technology offers and that each product starts with. He has consulted on, designed, engineered and led such teams and initiatives for Konami, Wiley Publishing, UK’s National Lottery,,, LoveFilm and Granada/ITV-UK and Toyota.

Mike is @hedshot on Twitter and takes a lot of photos.



keithbKeith Braithwaite
Zuhlke Engineering Ltd
TDD as if You Meant It

Interactive workshop (bring a laptop)
Double session

TDD is a core Agile technical practice but too often done poorly. It is rare to see practitioners really let the Tests Drive Development, but that’s the key: designs evolved through TDD seem to be measurably different from designs created in other ways. In this session attendees will experience first-hand how a solution can evolve through TDD. They can take this experience back to their day jobs to inform more effective deployment of TDD in iterative, incremental, evolutionary development.

TDD is a core Agile technical practice but too often done poorly. A common failure mode is for developers to do some design thinking, write a bunch of tests which assert that the imagined design should exist and then make them pass. This often produces disappointing results, and even in the hands of a very good designer of software it misses the benefit of TDD.

It is sadly rare to see practitioners really let the Tests Drive Development, but that’s the key: designs evolved through TDD seem to be measurably different from designs created in other ways. In this session attendees will experience first-hand how a solution can evolve through TDD, and will reflect on how the solutions found by the group are different from the solutions one might imagine creating in the more usual way.

Working in pairs they will address a small but non-trivial programming problem using a modified TDD cycle which forces them to allow the design to evolve through refactoring in response to the accumulation of tests, one at a time. Pairs will be encouraged to check in to a public repository very frequently so that the incremental development of their design can be examined.

Attendees can take this experience back to their day jobs to inform more effective deployment of TDD in iterative, incremental, evolutionary development.

This session is marked as “advanced” not because the problem addressed is a hard one it isn’t. And not because the tools used are advanced, they aren’t. And not because the technique used is tricky to understand it isn’t. But because it turns out that this exercise often requires a surprisingly difficult change in thinking about programming, design and TDD. A change that is perhaps most difficult for developers who think of themselves as already expert in programming, design and TDD.

Keith Braithwaite is a Principal Consultant and Director of Customer Solutions at Zuhlke Engineering Ltd. He manages their Manchester office. He was one of the early adopters of eXtreme Programming in the UK and a well known promoter of Agile development. He blogs at



andylongshawAre projects agile? – Andy Longshaw, LexisNexis

Interactive workshop (no computer)
Double session

Most good software has a long life and evolves continuously, keeping pace with the needs of its users whereas, a project is a temporary structure. Some agile software projects have succeeded, and some have failed. What is it that differentiated those that succeeded from those that failed? Do projects even make sense in a truly agile software development context?

Good software provides value and benefit to its users. Most good software has a long life; and most good software evolves continuously, keeping pace with the needs of its users.

By contrast, a project is, by definition, a temporary structure created to manage and deliver a specific goal. Some projects that were run using agile software development techniques have succeeded, and some have failed. What is it about the context, team structure and governance of those that succeeded (and what was their definition of success) compared to those that failed? Do projects even make sense in a truly agile software development context?

This workshop will ask participants to explore whether projects are a good fit for software development. Participants will work in small groups to exchange thoughts and ideas, build them into a coherent viewpoint and present them back to the other groups.

Andy is a pragmatic software developer who unfortunately has tended recently to end up in roles like development manager. He has worked for many companies from a large multi-national through to a 4-person startup but is getting to the age where he is beginning to forget half of them.

He has been very fortunate that some thoughtful and intelligent people have spent their time helping him to learn some really useful and interesting stuff so he tries to give some of that back when he can.



View more sessions

2016 Line up  ::  Software Delivery Track   ::   Agile Business Track   ::   Agile Teams and Practices Track   ::   Product Design and Management Track    ::   Bonus Doubles Track


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Teams & Practices 2016

2016 Line up  ::  Software Delivery Track   ::   Agile Business Track   ::   Agile Teams and Practices Track   ::   Product Design and Management Track    ::   Bonus Doubles Track

Agile Teams & Practices




Karel_BoekhoutAccelerated learning with Mob Programming   – Karel Boekhout


What to do if you have a team that needs to explore a lot of new territories in software development and you don’t have a senior to guide them?  You let them discover it themselves, as group. 

You will learn how we used Mob Programming as a learning mechanism, ending up with a surprisingly strict process for our mobbing sessions.

The Mob Programming technique has proven to be effective with a team of seniors and in this session you’ll discover that it is just as effective with a group of less experienced developers. It can also be used to explore topics outside of just software development.

Impressed by the Mob Programming session at XP2015 in Helsinki, I conducted an experiment with the teams I was coaching.

In this session I will show you how in a few months, with a set of weekly Mob Programming sessions, the teams as a whole and all its individuals have grown much faster than they could have done otherwise. They improved their coding skills, tool mastery, involvement in Scrum ceremonies, estimation skills, process modeling (!) and learned to be much more self-sufficient.

This didn’t happen without plenty of experimentation, and some dead ends. You will learn about the different approaches we tried, how we ended up with a surprisingly strict process for our mobbing sessions, and how acceptance was easier with a team that had fewer ingrained habits of work.

Karel Boekhout is an Agile Coach operating out of the Netherlands with a background in Change Management and Process Management


davelongmanKeeping distributed agile teams ‘face to face’  –  David Longman, Headforwards


Probably most of us would agree that in a perfect world, Agile teams would sit together, but what happens when this is not possible? What can you do to help the team function well together. In this session I’ll describe some low and high-tech solutions I have used to address this.  

You have an agile delivery team but they are scattered around the office, the city, the country or even the world. This is a challenge that many teams, especially in larger organisations have – are they doomed to a sub-optimal agile experience? How can you help them work effectively together when they cannot see each other? Is the latest flashy tele-presence solution the answer?

In this session we’ll look at different types of distributed teams and how their challenges and needs differ. I will propose that you can build high performing distributed teams without spending a fortune and I’ll explain some of the successful low and high-tech solutions we have used to achieve this. To add some balance to the session and to show that it’s not all roses and gold, I’ll discuss a few of the pitfalls I have fallen into and suggest ways you can avoid them.

Dave Longman is a Product Owner and Scrum Master with 6 years experience building distributed agile teams. He currently works for Headforwards leading an agile team split between Cornwall and Kent. Previously he worked for IDBS in Surrey building agile teams split between UK locations and the US.


Judith_11Ship fast!  –  Judith Andresen, BERATUNG JUDITH ANDRESEN


Lead-time measures the time between the generation of ideas and the deployment of the final product to the customer.

The speaker Judith Andresen explains different approaches to shorten the lead time.

To survive in a new market or to grow fast you need a short lead time in your company.  Lead-time measures the time between the generation of ideas and the deployment of the final product to the customer.

To minimize the lead time it is very useful to use agile methods and to focus on small user stories. Having done that, for most teams the lead time is still too long.

Teams still suffer from technical difficulties, merge problems and missing and / or misleading communication between stakerholders, product owner, and the team.

Judith Andresen explains different approaches to shorten the lead time. She puts her focus on team development and the “”vertical view”” of a product.

The team of the BERATUNG JUDITH ANDRESEN wants to make true collaboration possible.

Judith Andresen mainly accompanies as an agile coach companies in their agile transition. She regularly writes in blogs and journals and gives lectures on the insights and experiences of her work.


adampolPerformance Management: the new team responsibility –   Adam Polczyk, APSS (UK) Ltd


Traditional performance reviews are ineffective and especially unsuitable for Agile teams. In this session Adam will share the learning from over a year of experiments with an alternative approach that is aligned with the Agile values of respect and fast feedback. He will argue that it is now possible and desirable for Performance Management to become a team responsibility.          

There is growing recognition that traditional performance reviews don’t improve performance and are an impediment to collaboration and team self-organisation.

What if Performance Management was the responsibility of the whole team? How would that look, would it work and could it be more effective? Agile makes this possible.

In this talk Adam will present an alternative team oriented approach that is aligned with Agile values. One that treats people with respect and enables the frequent exchange of meaningful feedback between all team members. It supports conversations that develop people and help teams stay productive.

He will share data from over a year of trials and propose that with the right approach and support, it is indeed possible and desirable for Performance Management to become a team responsibility.

Adam is an Agile practitioner with 30 years experience of commercial software development. He started programming when he was 11 years old and hasn’t stopped since. For the last 15 years however, his focus has been helping teams and organisations apply Agile values to be more effective and to create a better working experience for their people. He is an accomplished and energetic Scrum Master and Agile Coach who loves sharing great ideas. When he isn’t walking about, he still likes making things and is the creator of


ebenhalfordStringTheory: Hidden Connections in Teams    Eben Halford        Orgology


This session will look at what makes teams different from groups, the structures that enable teams, team motivation, organisational context, appropriate team coaching and intervention models and finally the role of social capital in facilitating teams and enriching business.

With a ball of string and a folder we will explore team dynamics and how the relationships between members can be thought of as a distinct entity that holds the key to success.”   What makes a team, a team? An exercise to explore teams.

This is a quick briefing on what teams are followed by a group exercise to explore the hidden dimension of teams. The objective is to get participants to think about what it means to be a team and to experience how connections and team structure affect the ability of people to perform as a team: a whole, greater than the sum of its individual parts.

This is a facilitated exercise and every time I run it, each group discovers new things about themselves and their part in the greater whole. I don’t know exactly what we will learn from it, it will be a step into the unknown. What I have seen is that the more you share the more you will gain from the experience, each participant building on the experience of their team mates.

Don’t worry – no one will feel exposed or subjected to ridicule – except perhaps me.

Eben is an Executive and Organisational Change Coach with over 20 years experience in the IT Industry. Working with companies from startup to FTSE100 global corporations in a diverse range of industries from finance to advertising and much more in between. During this period, Eben has held a variety of positions from developer to CTO.

Eben now coaches change at the portfolio, program and team level with a focus on systems leadership and effective teamwork. Eben is an accredited coach and a certified LKU Kanban and SAFe trainer.



miaFile_000 (1)Mia Filisch & Hanif Jameel : Empowering Teams To Change: From Components To Features


The organisation of work around siloed component based teams can lead to difficulties in maximising the value delivered by a development process, and introduce coordination overheads which are difficult to resolve. At the same time, managing changes to the structure of teams is often a challenging process, especially if they are directly imposed. In this session we will explore the key lessons and insights gleaned from a developer and product led iterative transition to feature based teams.

This experience report will cover the reorganisation of our development department from teams structured around architectural components to cross-functional, project-based, and much more fluidly structured feature teams which pull work from a single backlog. This transition was developed iteratively and from the ground up, rather than being imposed by management, and adjusted as the team saw fit based on frequent reflection and implementation of any resulting tweaks that were seen as necessary for productivity and team health. This empowerment was arguably a key element for the success of this transition. We will outline the premises and issues prompting this transformation, the initial setup and process which the team started out with, as well as any challenges we had to overcome during the regrouping. In doing so we aim to provide a reflective perspective on the nature of cross-functional feature teams which are aligned with user stories rather than with platform components, and on what the team at 7digital have learned from trying to adopt this structure.

Mia started out at 7digital in the world of customer and client operations, where she enjoyed working with technologists and learning new things so much than in 2014, she finally decided to make a change and become a software developer.

Hanif is a senior software developer at 7digital, responsible for advancing our core platform technology. He has a passionate interest in process improvement and helping teams become as effective as they can be.

Both of them also coordinate 7digital’s internal knowledge sharing events, where different people hold talks, demos or workshops once every week, and have broadened its scope from being a tech team initiative to including sessions for all members of staff.



LauraDelnevoWinning your clients’ trust with Agile project management    Laura Delnevo        Cameron & Wilding


Having worked with a variety of clients and projects in the publishing sector (TMG, Sage Publications, The Economist), winning client’s trust is the underlining common denominator of success for me, as a project manager. For my agency this translate to: happy, satisfied and (hopefully) returning customers. Agile is at the core of all of this!    

Having worked with a wide variety of clients and projects, the underlining common denominator of success for me, as a project manager is happy satisfied and (hopefully) returning customers.

Winning clients’ trust for me has become even smoother with Agile practises as, since I’ve embraced this methodology of working at Cameron and Wilding, I have noticed a few patterns of success across our projects with our clients such as the Telegraph Media Group, Sage Publications, The Economist that I’d like to share with you in today’s session.

Laura has worked with a wide range of clients and platforms throughout her career. She started supporting campaigns within the home entertainment field (Universal, Sony, Disney).

In order to align her professional career to her personal interests and passions, Laura took a step further becoming an account manager for third-section clients and NGOs. It’s at this stage that she became to know and grow a steady interest in open source platforms, and Drupal in particular. Amongst other duties Laura has lead client relationship and website builds of national well known organisations such as The National Trust and Channel 4 (Paralympics website).

At Cameron & Wilding, Laura has been managing the builds of high-profile clients in the publishing sectors such as The Telegraph Media Group, Sage Publications, Oxford University Press and the Royal Society.


ian_hawkinsIncredible Agile Teams – Ian Hawkins, Siemens Healthcare


Is your team incredible? If we had a world agile team league table, where would you come? How would you improve? This session explores what it takes to be a top performing agile team.    

So you run retrospectives every sprint. You make improvements. Working software gets delivered. You’re doing good. But here’s the question, how much could you improve further? If you took the best agile team in the world and had them do your next project, how would they do in comparison? What would they do differently? Can your team be that team? This session explores what it takes to be a top performing agile team.

Ian Hawkins is an experienced scrum master at Siemens Healthcare, working with more than 30 other scrum teams across the world on 3D medical imaging software.  He runs the Agile Oxfordshire user group, bringing together agile enthusiasts from a wide variety of industries and experiences.

In recent years he and his team have explored: Test driven development, Pair programming, Shortened sprints, Simplified estimation, Reference stories, Estimation risk checklists, Team learning sessions, Inter team secondments, Mob testing, Work in progress limits and Communities of practice.  Ian has also run workshops and presented at Agile Cambridge in 2014 on the subject Epic Estimation



robertaAgile values and principles – for non software development teams – Roberta Stafford, Capital One


Think agility is just for software development teams? It isn’tThis session will will help identify and explore practical tricks and tips to help teams embed agile principles and values into their world where their goal isn’t iterative software development.   

Focusing on high level agile principles such as visualising work, delivering early and often, learning with feedback, measuring and managing your flow and starting with the all important “why” we will uncover practical suggestions to aid teams improve how their work together to deliver awesome business results

Roberta Stafford : I have been working as a scrum master and agile coach at Capital One for the last 3 years and am part of the transformation team that is helping  Capital One to change the way it works to become a more nimble, responsive and dynamic organisation.




CDK Logo -AotB
Team Motivation – Putting Autonomy, Mastery and Purpose into Practice – Kwasi Owusu-Asomaning (Autonomy), Andy Bowskill (Mastery), Chris Camacho (Purpose), CDK Global

How do you define Autonomy, Mastery and Purpose? In this session 3 speakers will share their thoughts on these concepts along with an open and honest view of the Agile journey they have had so far and the lessons they have learned along the way.

We all know agile development is a team sport, we need to build a shared understanding, respect and drive to deliver the very best for our customers and make sure we develop and grow doing it. This concept is often summarised as Autonomy, Mastery and Purpose and forms the bedrock for any Agile culture.

cdkTeam - AotBIn this session 3 speakers who represent product management (Chris Camacho), development (Andy Bowskill) and scrum mastery (Kwasi Owusu-Asomaning) will give their thoughts on these topics. The aim of this is to build a picture from different perspectives on this core concept, what it means to different parties and how in Agile the sum is clearly greater than the parts.

3 speakers from CDK who represent, product management (Chris Camacho), development (Andy Bowskill) and scrum mastery (Kwasi Owusu-Asomaning) all with a mixture of experience and time at CDK.

All three work across multiple international teams and are responsible for designing, building and delivering a quality dealer management software and making sure they have fun doing it!


Design a Degree 2.0 – Toby Parkins & Lyssa Fee-Crump, Headforwards & Software Cornwall



A few years ago at AOTB we ran a Design a Degree session because we were constantly hearing from employers in the industry that the education system was failing to produce enough high quality IT graduates. This year we are taking it to the next level.

We want our universities to be producing graduates with the right skills to walk into a workplace. That is why we want to speak to employers, to industry professionals, to graduates and to students to find out what they think should be being covered on a computer science degree.

We are all working hard to bridge the IT skills gap and one of the ways we are doing this is by encouraging the next generation of developers to go to university. But what happens if those universities are failing them?

What happens if they graduate with out-dated skills that won’t be of help in the modern workplace?

As working professionals in the tech industry you have insider knowledge on what is needed to succeed.  You know what you would skills and attributes you would want an employee to have.
We want to know what you wish you had been taught at university, what you wish you weren’t taught and how you think we could better help today’s student.

This is just the first step in a larger plan we have in place to help computer science graduates get the most out of their degrees, but we need input from experts like you.

Toby is a director at outsource software development company Headforwards as well as at the technical web agency UKNetWeb. He is also the president of the Cornwall Chamber of Commerce and a Hall for Cornwall Trustee. He has over 21 years experience working in the tech industry. @tobyparkins

Lyssa is Marketing Manager at Headforwards, a Committee Member at Software Cornwall as well as being a STEM Ambassador.  She has been an agile evangelist in the marketing world for a number of years and is passionate about finding new ways for tech to improve our customer relationships. @LyssaCrump

View more sessions

2016 Line up  ::  Software Delivery Track   ::   Agile Business Track   ::   Agile Teams and Practices Track   ::   Product Design and Management Track    ::   Bonus Doubles Track


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Product 2016

2016 Line up  ::  Software Delivery Track   ::   Agile Business Track   ::   Agile Teams and Practices Track   ::   Product Design and Management Track    ::   Bonus Doubles Track

Product Design and Management



adrianhIterative Persona – Adrian Howard  , Quietstars


How can you help everybody in your team understand the customer, especially if you’re not sure yourself? Persona help, but traditional persona development sometimes doesn’t work well in agile contexts.

We’ll show you how to iteratively build models of your customer with the whole team. Demonstrating practical techniques for integrating ongoing research with agile approaches to product vision and strategy. 

How can you get everyone in the team to understand your customers, especially if you’re not 100% certain yourself?

Persona research-based examples of the people who use your product can help. Unfortunately in agile contexts traditional persona development often doesn’t work well.

How do we use persona when our understanding of the product and market are still evolving? What happens when we lack the resources for extended up-front research? How do teams manage changes to existing persona? How should we communicate persona to agile teams? How do we keep the value of long-term research in an environment of rapid iteration or continuous delivery?

We’ll show you how to incrementally build models of your customer with the whole team. Demonstrating practical techniques for documenting persona, communicating ongoing research, and integrating it with agile approaches to product vision and strategy.

Learning outcomes:

* When and how often to revisit persona descriptions.
* Different ways of communicating persona to agile and lean teams.
* How to revisit and modify persona without eroding trust in their validity.
* Understand the value of persona in defining and driving your product vision.
* Understand how you can refine your product persona during product development.
* How to ease the adoption of persona by involving the whole team in their creation.
* Find out how to use persona to realign your product vision as you discover product-market fit.
* Learn how to avoid a long up-front persona creation process while keeping the value of research based persona.

Adrian Howard is passionate about building effective teams and great products.You’ll find him working with startup and product development teams, combining coaching & teaching with hands on UX & development work.

With more than fifteen years experience working with startups, established businesses and agencies Adrian is an active member of the Agile, Balanced Team & Lean UX communities. He regularly teaches and speaks on integrating Lean, UX and Agile methods.

You’ll often find him ranting in a corner of the bar about how agile, business and user experience folk need to play nice together. Be kind and buy him whisky.

katmatfieldHow to do effective research in an irrational world    Kat Matfield    The Round/Silicon Milkround


Agile research and discovery phases rely on observing and speaking to real users about their real behaviour. Just one problem, we can’t always trust what they say or what they do. This talk outlines the ways in which your users (and the rest of us) behave irrationally, and how to conduct research that gets you to the truth, regardless.    

Regular contact with users is now common for even the smallest of agile teams. But some of the fundamental techniques used for user research and discovery can lead you astray. Why is that? Put simply: your users don’t always know what they want or even what they do. Because of cognitive biases (‘bugs’ in our thought processes) none of us are as rational as we’d like to believe, or as good at predicting what we’ll want or do in the future. You can’t fix this kind of bug, but by using insights from behavioural psychology you can tailor your research and discovery phases to avoid them. That way, you can build products that users will love (even if they didn’t realise they would).

Kat Matfield is a digital product and service designer. She’s worked with start-ups and large corporates to help make innovative new digital services or improve existing ones. She’s fascinated by all the areas of life in which people believe strange things and behave irrationally, and how to design services that embrace this, instead of fight against it.

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catswetelFile_000UX and A3 Thinking: User First Problem Exploration – Cat Swetel, Tidal River & Mike Caponero


Has your team or organization ever delivered a fun, shiny solution, only to realize later it was a solution to a problem that doesn’t exist? A3 Thinking (pioneered by Toyota) is a method for problem exploration and validation that can mitigate the risk of delivering unneeded products and features by helping to identify, explore, and validate problems and solutions.   

Has your team or organization ever delivered a fun, shiny solution, only to realize later it was a solution to a problem that doesn’t exist? Has your team ever felt the features you developed were treating symptoms without ever really identifying users’ underlying problem?

A3 Thinking (pioneered by Toyota) is a method for problem exploration and validation. It can mitigate the risk of delivering unneeded products and features by helping to identify, explore, and validate problems and solutions in a disciplined manner. During this workshop, attendees will learn how to use an empathy map, a common UX tool, to inform the A3 process, write great hypotheses, and design effective experiments. This workshop is ideal for those in a UX role or anyone working on an Agile team currently using personas or empathy maps.

Cat is an experienced lean and agile practitioner and coach. When not working, she enjoys hiking, reading feminist literature, and making jokes about Bitcoin.

Mike uses his instructional design skills to continuously improve and adapt trainings to effectively meet current clients’ needs and contexts by engaging participants in the active construction of knowledge of lean/agile principles in socially interactive and cooperative settings. He is a former science teacher and current college debt slave, holding a BS in Environmental and Organismal Biology and MAT in Science Education. Mike embraces the research-backed theories of education in which learners take an active role in the construction of knowledge through inquiry and experimentation; approaches which correspond to the core principles of the improvement and coaching kata of TPS and PDSA/A3 problem solving approach.

dan-goodwinUser testing on a shoestring – Dan Goodwin, fffunction

Interactive workshop (no computer)
Double session

Testing whatever you’re working on with real users is one of the best ways to uncover design issues and it doesn’t have to be expensive. Anyone involved in the design and development process for a product or service can run effective user tests if they follow some simple guidelines. This workshop will show you how.   

Testing with real users is a fantastic way to inform the design process for products and services. You can test just about anything at pretty much any point in the lifecycle of a product and learn loads doing it.

User testing can also be a great ‘gateway’ tool for bringing users into the design process. Get folks on your product team to watch a user trying to complete basic tasks with your thing and they’ll not only be stunned and enthused into fixing things, hopefully they’ll also be encouraged to get users at the centre of the design process (where they should be).

And what’s more amazing is that anyone on the team for your thing can run user tests. They don’t need to be expensive, time-consuming and difficult, they can be quick, cheap and easy. There are a few simple guidelines for user tests which apply to cheap, guerrilla tests as much as they do to expensive tests in lab.

This workshop will explain the benefits of user testing and move quickly into showing you how to plan, organise, and conduct a user test and how to share what you learn with your team. You’ll learn how and where user testing can be used, how you can incorporate it into your project methodology, and how it fits alongside other techniques for bringing users into the design process. Low budget tools for capturing, analysing, and sharing user tests (including those on mobile and touch devices) will be discussed. As it’s an interactive workshop, there will be some exercises to get you planning and conducting a user test. There will also be some discussion of what you might get if you take user testing into higher budget territory with participant recruitment, user testing labs and eye-tracking (and why you probably don’t need to).

Dan is the user experience director at fffunction, a user-centred design agency in the South West of the UK. With a background of fifteen years experience in agency and in-house software and web development, he is an all-rounder with strong technical and people skills in addition to user experience. He loves user research and bringing users and empathy for them into every step of a project.

Dan loves the sea and gets in it or near it whenever he gets the chance. He likes good coffee, good beer, and good and bad flapjacks.”

darcidRunning Killer Workshops without killing yourself – Darci D Dutcher, LexisNexis


Good workshops are invaluable to companies and teams while bad workshops can be demoralizing and a waste of time. The session will cover tips and tricks that can be used to make sure workshops are a good use of the attendee’s time.   

People in software teams are increasingly expected to run workshops with customers, end users, team members, stakeholders and executives. This is not always a skill that comes easily, nor are many people given much support or training before being thrown into what can be a high pressure situation. This tutorial will cover tips and tricks I’ve learned in 15 years of facilitating workshops in a variety of countries, industries and situations. The exact content of the workshop will be selected by the participants, in “”choose your own adventure”” style.

Topics include
-how to spend the 10 minutes before the workshop begins
-how to get everyone to participate and how to get some people to stop talking!
-room set up for different outcomes
-choosing the right workshop format
-post-it note party tricks!

Darci is a user experience designer and agile consultant with a background in cognitive psychology and technology. Her first job was designing airplane cockpits and she has also done UX work in industries including healthcare, travel, finance, publishing, not-for-profit, compliance and technology. In addition to focusing on solutions that are delightful and easy to use, encouraging collaboration is one of the goals that Darci has wherever she goes.

lukaszszyrmerUsing Landing Pages to Prove Business Value    Luke Szyrmer    Launch Tomorrow


There is nothing so useless as doing efficiently, that which should not be done at all””. –Peter Drucker

If you are going to build a product or a feature, make sure your prospects want to buy it with a landing page test–first.

By simulating a buying environment, you create the conditions to test whether your intended prospect want what you have to sell. This approach:

* prevents you from wasting time and money on a product or feature idea that costs a lot to build but has little value to your customers.
* reduces market risk as a powerful type of real option “”put””, before your developers start cutting a line of code.
* narrows the gap between what customers say they want, and what they actually buy.

Using an experiment-driven approach, landing pages can be used to test hypotheses with significant business implications.

Luke Szyrmer is the author of the #1 bestselling book “Launch Tomorrow” in the Amazon category of “Start a Business”. He is a Lean Startup community activist in London, and runs regular meetups to help founders apply Lean Startup principles such as testing to their business. He also co-organises Lean Startup Machine in London. In addition to mentoring at Lean Startup Machine, Luke mentors startup founders. He’s spoken at Google Campus, Launch22, and LeanCamp. Professionally, he is a product manager in financial technology. He enjoys the challenge of distilling complex technical and organizational ideas down to their essence, so others can benefit from his research.

darwinalastairFaster feature discovery with Google Design Sprints  –  Darwin Peltan & Alastair Lee, Product Pilot


Stop debating new product ideas and start putting them to the test using Google Ventures’ Design Sprints. This technique allows teams to generate new ideas and test them with users in just five days. In this workshop you’ll learn how to plan and run a successful product Design Sprint.    

How can teams quickly discover and validate new product ideas? How do they develop a shared understanding of what’s to be built? How do they include stakeholders in the process to avoid having to sell in ideas later?

The answer lies in Google Ventures’ Design Sprints. This technique allows a team to generate new ideas and test them with users in just five days.

In this workshop we’ll share our experiences of planning and running successful product Design Sprints. We’ll cover

– How to prepare for a sprint so you get the most from it
– The 6 key stages of a discovery sprint and the key techniques to use in each stage
– The main roles within the sprint

Darwin is passionate about building products and services that customers love. He has more than 10 years of experience and has worked with startups, charities and large commercial organisations. Darwin is an active member of the agile community and is a co-organiser of the Product Tank South West community.

Alastair is co-founder of Product Pilot, a digital product development consultancy based in Bristol. He has a background in Product Management and strategic UX and has lead digital teams at the BBC, Time Out, and Bristol City Council.

BrettAnsleyAccounting for Agile software  –  Brett Ansley


Reporting the cost of our projects is a necessary evil and it’s often seen a bureaucratic overhead.

Learn how to achieve a level of reporting that your financial team will love with the minimal impact on your software teams.

Software teams want to be Agile and minimise the amount of bureaucracy that they have to deal with. This is often in stark contrast with financial teams who need evidence of work done to satisfy demanding auditors.

There is a way to keep everyone happy! You will learn how to gather the right information to make financial reporting viable and to work with your financial teams to make it it as easy as possible with a minimal overhead for your software teams.

Brett Ansley –  I’m an efficiency and optimisation freak and passionate advocate of the customer experience. I hate waste and love making the customer’s journey as easy as possible. I have been working in Agile teams for nearly 10 years. I was introduced to Agile by a team of Thoughtworks coaches, I later joined Thoughtworks where I spent time as an Agile coach, Business Analyst, Delivery Principal and Change Programme Director. After 5 years with Thoughtworks I spent a year working at the Government Digital Services (GDS) of the Cabinet Office on the Government as a Platform programme. I left GDS to take up the role of Chief Product Officer for an online retailer of bathroom and bedroom furniture.



miketrebilcockCC with Group underneath (3)Growing Skills : I AM DIGITAL – Mike Trebilcock – Cornwall College

There’s something exciting happening with Digital Skills education in Cornwall, find out more about the new Digital Academy Cornwall, how Software Cornwall and The Cornwall College Group are disrupting traditional education to help Cornwall’s Digital economy grow. Expect Robots, gadgets and shameless appeals for help.

Mike is head geek at I am Digital, an exciting new Digital Academy being created in Cornwall with Cornwall College and local industry.  Mike is also Business Systems project lead for The Cornwall College Group, one of the largest further education colleges in the UK.  Mike is an active committee member for Software Cornwall, where he leads educational engagement and outreach, linking with schools, industry and Code Club UK inspiring and growing the next generation of digital engineers. Mike has recently completed a Masters Degree in Agile Software Projects.




davidespleyLexisNexis logoUser Stories and other agile failures – David Espley, Lexis Nexis


Should agile practitioners avoid large corporate clients. Are they just too hard to take on a progressive journey. Helping companies that think they are already agile to actually adopt agile is an interesting challenge, for a start, nobody likes to be told that they are doing it wrong. In this talk David shares his experience of helping larger corporate clients to act more like Lean startups, discusses how you wean people off their agile washed legacy processes and let go of some of the big company baggage.

Should agile practitioners avoid large corporate clients. Are they just too hard to take on a progressive journey. Helping companies that think they are already agile to actually adopt agile is an interesting challenge, for a start, nobody likes to be told that they are doing it wrong. In this talk David shares his experience of helping larger corporate clients to act more like Lean startups, discusses how you wean people off their agile washed legacy processes and let go of some of the big company baggage.

Over the past 20 years David has worked with number of larger clients and helped some of them to achieve their agile ambitions. By working with a ‘top down’ approach and understanding that getting the board bought into the new world is just as important than any other activity he has started to see some repeatable patterns both in success and behaviours.

This talk will argue, that as a community, we need to invest time into educating a wide range of people into the changes they need to embrace; in the same way we try to deliver value to the market, in increments, adapting quickly and failing fast.

David Espley is the CTO at LexisNexis and has spent the last 20 years working in the software industry. Having embraced agile 15ish years ago, he has decided that he now knows less about utopia than when he started but certainly knows more about the destinations along the way. David is currently helping LexisNexis to embrace the ethos of agile and not just the occasional practice.

View more sessions

2016 Line up  ::  Software Delivery Track   ::   Agile Business Track   ::   Agile Teams and Practices Track   ::   Product Design and Management Track    ::   Bonus Doubles Track



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